Connect Hotjar and Salesforce to unlock the power of automation
- No credit card required
- Free forever for core features
- 14-day trial for premium features and apps
Set up your first integration
Quickly connect Hotjar to Salesforce with a Zapier template.
Our most popular template
How Zapier works
Zapier makes it easy to integrate Hotjar with Salesforce - no code necessary. See how you can get setup in minutes.
Choose a trigger
A trigger is the event that starts your Zap—like a "New Feedback" from Hotjar.
Add your action
An action happens after the trigger—such as "Add Contact to Campaign" in Salesforce.
You’re connected!
Zapier seamlessly connects Hotjar and Salesforce, automating your workflow.
Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023
93%
Customers who say using Zapier has made them better at their job
25m
Customers have created over 25 million Zaps on the platform
6 mins
The average user takes less than 6 minutes to set up a Zap
Frequently Asked Questions about Hotjar + Salesforce integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Hotjar and Salesforce
How can we integrate Hotjar with Salesforce?
Integrating Hotjar with Salesforce requires using a third-party integration service like Zapier, where you can set up triggers and actions between the two platforms. For example, you might trigger a new record in Salesforce whenever there's a new Hotjar response.
What triggers are available for connecting Hotjar to Salesforce?
When integrating Hotjar with Salesforce, common triggers from Hotjar include new form submissions, new surveys completed, or user sessions started. These can prompt actions such as creating or updating records in Salesforce.
What actions can be performed in Salesforce when an event occurs in Hotjar?
When a specific event occurs in Hotjar, such as a survey completion or heatmap view, actions we can perform in Salesforce include creating leads, updating existing contact information, or logging activities.
Do I need technical expertise to set up the integration between Hotjar and Salesforce?
No extensive technical expertise is needed to set up the integration. Using tools like Zapier simplifies the process by enabling you to connect both platforms through an intuitive interface that configures triggers and actions with minimal effort.
Can custom fields from Hotjar be mapped into Salesforce?
Yes, during the integration setup you can map custom fields from responses gathered in Hotjar directly into corresponding fields within your Salesforce records.
Is it possible to automate updates between Salesforce and Hotjar based on user behavior data?
Yes, automation is possible by setting specific triggers based on user behavior data collected by Hotjar. This allows automatic updates or creation of records within your Salesforce system enhancing workflow efficiency.
How frequently does data sync between Hotjar and Salesforce occur?
The frequency of data sync depends on how you've configured your integration. When using Zapier, you can set real-time syncing for events defined by triggers ensuring timely updates between both platforms.
Practical ways you can use Hotjar and Salesforce
Hotjar data enrichment in Salesforce
When Hotjar survey responses are submitted, Zapier updates data fields in Salesforce. Data scientists gain richer datasets for analysis, quickly linking user behavior insights to existing CRM profiles and reducing time spent on manual data consolidation.
Data Science
Turn Hotjar insights into Salesforce records
When new survey responses are collected in Hotjar, Zapier creates new Salesforce records. This integration empowers IT teams to bridge website feedback with CRM, improving system alignment and ensuring insights are accessible across the organization.
ITTrack Hotjar feedback in Salesforce
When a user submits feedback in Hotjar, Zapier logs it as a new lead or contact in Salesforce. This automation gives marketing teams direct access to real user feedback for campaigns, unlocking user-centric opportunities and saving them from manual entry.
Marketing & Marketing OpsSupported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- Feedback WidgetRequired
Try ItTriggerInstant- Survey IDRequired
Try ItTriggerInstant- New Contact
Triggers when a new Contact is created.
Try ItTriggerPolling - Salesforce ObjectRequired
- Record (Optional)
Try ItTriggerPolling
- New Recording
Triggers when a new Recording is created.
Try ItTriggerInstant - New Case Attachment
Triggers when a new Attachment is added to a case.
Try ItTriggerPolling - History ObjectRequired
Try ItTriggerPolling- New Lead
Triggers when a new Lead is created.
Try ItTriggerPolling
