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Luke Strauss

Based in sunny San Diego, Luke is a digital marketer with 3+ years of experience developing and executing content strategy for eCommerce startups and SaaS enterprises alike—Airtable, Zoom, and yes, Zapier—to name a few. When he isn’t diving into a keyword research rabbit hole, you can find him at a music festival, thrifting, or spending time with his friends and family.
Luke Strauss

Luke's articles

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More from Luke

App comparisons

Wix vs. Shopify: What's the best eCommerce platform? [2025]

Deciding between Wix and Shopify? Our in-depth comparison covers ease of use, eCommerce features, AI, pricing, and more to help you choose the best platform.

By Luke Strauss

13 min read

A hero image with an email icon in a white square on an orange background

Marketing tips

How to build an email list and 24 winning strategies

Before you can run an effective email marketing strategy, you need to compile an email marketing list composed of people who are interested in your offerings.

By Luke Strauss

13 min read

A hero image for Gmail app tips with the Gmail logo on a red background

App tips

How to create a new business Gmail account for your team

To create a new business Gmail account for your team members, just create a Google Workspace account and connect it to your domain. Read on to learn how.

By Luke Strauss

8 min read

App comparisons

Google Meet vs. Zoom: Which video conferencing platform is better? [2025]

While both are user-friendly and feature-rich, Google Meet is a great solution for smaller teams, whereas Zoom is generally better for larger organizations.

By Luke Strauss

12 min read


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A Zap with the trigger 'When I get a new lead from Facebook,' and the action 'Notify my team in Slack'